Privacy Policy

Effective Date: 11/14/2025
Guerrilla Jiu-Jitsu MA LLC dba Guerrilla Jiu-Jitsu San Jose

Guerrilla Jiu-Jitsu MA LLC, doing business as Guerrilla Jiu-Jitsu San Jose (“Guerrilla Jiu-Jitsu,” “we,” “us,” or “our”), respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy explains how we collect, use, share, and safeguard your information when you visit www.guerrillajiujitsu.com (the “Site”).

Guerrilla Jiu-Jitsu may update this Privacy Policy at any time without prior notice. By continuing to use the Site, you agree to the most current version of this Policy.

 1. Information We Collect

A. Information You Provide to Us

You may visit the Site without submitting personal information. However, certain features require it. We may collect:

  • Name
  • Email address
  • Phone number
  • Address
  • Billing-related information (processed securely by third-party vendors)
  • Program or membership interest
  • Messages submitted through web forms
  • Survey responses
  • Inquiries or feedback
  • Optional photo or media submissions

Minors:
If you are under 18, do not submit personal information through the Site. All minor information must be provided by a parent or guardian.

 B. Information Collected Automatically

We may automatically collect:

  • IP address
  • Browser and device information
  • Pages viewed
  • Date, time, and length of visits
  • Click behavior and navigation patterns
  • Referring URLs
  • Cookie and tracking data

This helps us improve the user experience and website performance.

 C. Information Through Integrated Platforms and AI Tools

As part of our CRM and AI-enhanced marketing systems, we may collect information through:

  • Automated emails and SMS
  • AI-powered chat or inquiry tools
  • Lead scoring systems
  • Behavioral analytics
  • Scheduling and membership platforms

This allows us to personalize communication, improve service quality, and provide relevant program recommendations.

 2. How We Use Your Information

We may use your information to:

  • Respond to inquiries and customer service requests
  • Provide program or membership information
  • Schedule classes or intro sessions
  • Improve the performance and content of the Site
  • Personalize user experience and recommendations
  • Send updates, promotions, announcements, and alerts
  • Deliver targeted or retargeted digital advertisements
  • Create marketing audiences (Google, Meta, etc.)
  • Improve accuracy of automated or AI-generated communications
  • Conduct internal analytics and operational improvements

We do not sell your personal information.

 3. How We Share Your Information

Guerrilla Jiu-Jitsu does not sell, trade, or rent personal information to third parties.

We may share your information only under the following circumstances:

A. With Your Consent

For testimonials, photos, or special use cases.

B. To Fulfill Requested Services

Examples include:

  • Scheduling or communication
  • Processing payments
  • Providing class reminders or updates

C. With Trusted Service Providers

Such as:

  • CRM platforms
  • Email/SMS vendors
  • AI-enhanced communication tools
  • Hosting and security providers
  • Analytics and advertising platforms
  • Scheduling and membership software
  • Payment processors

These providers receive only the information necessary to perform their services.

D. Legal Requirements

We may disclose personal information:

  • As required by law or legal process
  • To comply with a court order
  • To enforce our Terms of Service
  • To protect rights, safety, and property

 4. Cookies, Tracking, and Retargeting

Our Site uses:

  • Cookies
  • Tracking pixels
  • Google Analytics and GA4
  • Google Ads remarketing
  • Meta (Facebook/Instagram) Pixel
  • TikTok or similar ad platform pixels (if applicable)
  • CRM tracking scripts

These technologies help us:

  • Understand site usage
  • Improve marketing relevance
  • Retarget users who have visited our Site
  • Measure ad performance

You can opt out of Google Analytics tracking here:
https://tools.google.com/dlpage/gaoptout/

You may manage cookies through your browser settings.

 5. Facebook (Meta) Pixel

Our Site uses the Meta Pixel to:

  • Measure the effectiveness of ads
  • Create Custom Audiences
  • Deliver more relevant advertising on Meta platforms
  • Improve user experience

Meta may link data to your Meta account.
Meta’s privacy policy: https://www.facebook.com/about/privacy/

You may manage advertising settings within your Meta account.

 6. Accuracy, Access, and Security

We take reasonable steps to ensure that your information is:

  • Accurate
  • Secure
  • Protected from unauthorized access

You may request updates or corrections to your information by contacting us through www.guerrillajiujitsu.com.

We use appropriate physical, administrative, and electronic safeguards.

 7. Usernames and Passwords

If you create an account through our CRM or membership system, you agree to:

  • Keep your login credentials confidential
  • Notify us of unauthorized access
  • Accept the Terms of Service applicable to account access

Some secure areas may require cookies to be enabled.

 8. External Links

The Site may contain links to third-party websites.
We are not responsible for the content or privacy practices of those websites, and you access them at your own risk.

 9. California Privacy Rights

California residents have the right to:

  • Know what categories of data we collect
  • Request disclosure of how data is used
  • Request deletion of personal information (with limitations under law)
  • Opt out of marketing communications
  • Non-discrimination for exercising privacy rights

Requests may be submitted through www.guerrillajiujitsu.com.

 10. Data Retention

We retain your information only as long as necessary to:

  • Provide services
  • Comply with legal requirements
  • Resolve disputes
  • Support business operations

Information no longer needed is securely deleted or anonymized.

 11. Changes to This Privacy Policy

We may update this Privacy Policy periodically.
The “Effective Date” at the top will reflect the most recent version.

Continued use of the Site constitutes acceptance of the updated Policy.

 12. Contact Information

For questions about this Privacy Policy or your personal information, please contact us through:

www.guerrillajiujitsu.com